Figma, Miro, Illustrator

Matmut

Integrative Systemic Design: Crafting Financial Ecosystems

In the 'Ecosystems of Partner Structures' graph, the UX/UI design challenge was to visualize a complex financial ecosystem. The graphic reflects the interplay between user interactions and economic growth, detailing the journey from savings to investment and the resultant community benefits. I created a design that emphasizes ease of understanding for 'Active' and 'Retired Members', encouraging engagement through clear, strategic visual pathways. This project showcases my commitment to designs that support responsible investment and foster robust user communities, illustrating the power of systemic design in crafting experiences that connect personal finance with community well-being.

#SystemicUX

#CommunityCentricDesign

#SocialImpactDesign

#SystemicUX #CommunityCentricDesign #SocialImpactDesign

Through Miro, I displayed a quadrant of my research process, demonstrating the meticulous approach to understanding both the product and its users. From dissecting the intricacies of insurance products to engaging with the analog benchmarks that shape user expectations, each step is carefully curated to inform the design process. The 'Imagination' and 'Users' sections highlight the synthesis of quantitative data with the qualitative insights essential for crafting experiences that resonate on a personal level. This comprehensive research forms the backbone of my user-centered design solutions.

Field Research Phase: Understanding Needs through Interactive Card Games

During the field research, we employed a card game to uncover the needs and preferences pivotal in structuring our user communities. Each card, infused with potential services around retirement planning, sparked discussions, revealing insights directly from our audience. This playful yet strategic approach allowed us to delve into the user mindset, forming a solid foundation for our community-centered design solutions.

#FieldSearch

#Interviews

#Collaboration

#UXResearch

#FieldSearch #Interviews #Collaboration #UXResearch

Multifaceted UX/UI Research Approach

#Benchmark

#InsurTechDesign

#UserPersonaCreation

#UXResearch

#Benchmark #InsurTechDesign #UserPersonaCreation #UXResearch

Navigating Emotions :
The Retirement Graph

On my UX/UI journey, I present a compelling Retirement Emotion Graph which charts key emotional transitions from the vibrancy of youth into the reflective years of retirement. It illustrates youthful indifference evolving into professional growth, the middle-age mix of anxiety and ambition, and finally, the serene embrace of later life's freedoms and challenges. This graph, a product of focused user research, is the blueprint for my designs that respond to the emotional contours of the user's lifecycle—ensuring each digital solution is not only functional but also deeply human-centric.

#EmotionMapping

#UXResearch

#DesignThinking

#RetirementWellBeing

#EmpatheticDesign

#EmotionMapping #UXResearch #DesignThinking #RetirementWellBeing #EmpatheticDesign

Lucie is looking to get involved locally in a community commited to the environment. She attends her city’s associations fair.

matmut's value proposition :
associations serve as an entry point to matmut. they benefit from matmut's visibility during events.

She goes to the booth where she meets Albert. After presenting the association’s goals, Albert talks to her about his journey and the projects he has been able to undertake thanks to his Retirement saving plans. She decides to get involved.

Matmut contacts her and sends her a link to their website…

The Matmut advisor comes to her home. She explains to Lucie how the Retirement saving plans works, its commitments, and its benefits.

She asks Lucie some questions about her situation, her preferences regarding savings, and her interests.

matmut's value proposition :
They create a showcase highlighting matmt's communities and the associated service offers.

Lucie discovers her personal space.

She will be able to modify her personal goals there, contact her advisor, and also interact with Matmut members.

matmut's value proposition :
Creating a customer portal that allows for personalized tracking, progress monitoring, interaction between members, and communication with an advisor.

After some time, Lucie has become an engaged member in the Retirement saving plan initiative. She was able to integrate easily into a community and build her personal projects.